Mintel, a global leader in market intelligence, has embraced artificial intelligence (AI) to supercharge innovation and decision-making across the consumer packaged goods (CPG) and research industries. With innovation levels in CPG at a 30-year low, Mintel launched two cutting-edge AI…
In May 2024, Statista, a global authority in data and market analysis, launched Research AI, a generative AI solution designed to transform the data research experience. Built on the backbone of advanced Large Language Models (LLMs), this innovative tool enables…
NielsenIQ (NIQ), a global leader in consumer intelligence and data analytics, has launched groundbreaking generative AI (GenAI) solutions to enhance insight discovery, democratize data access, and accelerate innovation across the consumer packaged goods (CPG) industry. With tools like NIQ Ask…
Kantar, one of the world’s leading marketing data and analytics companies, is revolutionizing how brands interact with data through artificial intelligence. With a legacy of over 40 years in AI, Kantar has recently introduced a suite of generative AI-powered tools…
C+R Research, a leading full-service custom market research firm, has long been known for blending deep expertise in qualitative and quantitative methods with innovative approaches. With the rise of artificial intelligence (AI), C+R has embraced AI not as a replacement…
Ipsos, a global leader in market research, has embraced artificial intelligence (AI) to revolutionize the way businesses gather, analyze, and act on consumer insights. With solutions spanning AI-powered social listening, ad evaluation, segmentation research, and generative AI tools for researchers,…
Euromonitor International, a global leader in data analytics and market intelligence, has launched Passport AI, a generative AI-powered platform that revolutionizes how clients access and utilize market intelligence. This innovation marks a paradigm shift in data analysis by combining large…
Havas, one of the world’s largest global communications groups, has embarked on a transformative journey with AI, data, and technology at its core. Under its new “Converged” strategy, Havas is rolling out a group-wide AI-powered operating system designed to integrate…
Dentsu, a global leader in advertising and media, has embraced artificial intelligence (AI) to drive transformation across marketing, media monetization, and operational efficiency. The company’s partnership with Salesforce for Smarter Media, integration with Microsoft’s Azure AI for predictive analytics, and…
Omnicom, a global leader in marketing and advertising, has been at the forefront of integrating artificial intelligence (AI) into its operations. With the launch of ArtBotAI and Omni Assist, Omnicom is leveraging generative AI (Gen AI) to optimize content creation,…
BearingPoint, a leading management and technology consultancy, has strategically integrated artificial intelligence (AI) into its operations and client solutions. AI has been leveraged through key partnerships and innovations, including collaborations with Swish AI for IT Service Management (ITSM) and the…
Alvarez & Marsal (A&M) is at the forefront of artificial intelligence (AI) innovation, developing cutting-edge AI solutions to enhance operational efficiency, drive performance improvements, and optimize decision-making processes. Across the public sector, private equity, and customer intelligence landscapes, A&M has…