Subscribe to AI in Action, your guide to AI transformation >
Perceptis: Generate a Custom MBB-Quality Proposal in Less than 24 Hours

Perceptis, an innovative startup, aims to transform the consulting industry by automating its most tedious tasks using generative AI. Founded by a former McKinsey consultant and an ex-Apple engineer, Perceptis seeks to enhance the efficiency and effectiveness of consulting services, particularly for small to midsize firms. By leveraging advanced AI technologies, Perceptis helps these firms increase their proposal output and win rates, significantly boosting productivity and client satisfaction.
Idea and Product
Perceptis’s flagship product redefines the proposal generation process within the consulting industry. Utilizing cutting-edge AI, the platform enables consultants to quickly generate detailed, customized proposals that are tailored to the specific needs of their clients. This technology not only saves time but also allows consultants to focus more on client engagement and problem-solving, rather than mundane administrative tasks.
Market
Perceptis primarily targets small- to medium-sized consulting firms that traditionally lack the resources to develop internal AI tools. These firms stand to benefit immensely from Perceptis’s AI solutions, which enable them to compete more effectively against larger players in the industry. The demand for such solutions is rapidly growing as firms recognize the potential of AI to enhance their service offerings and operational efficiency.
Business Model
Perceptis operates on a service-based model where it offers subscriptions to its AI-driven platform. This approach provides continuous revenue while allowing the company to scale effectively by adding more features and support based on client feedback and industry demands. The subscription model is designed to be flexible, catering to the diverse needs and capacities of various consulting firms.
Technology
The technological backbone of Perceptis includes advanced generative AI algorithms capable of handling a wide range of data inputs to produce relevant and high-quality output. The system is built to automate the labor-intensive parts of the consulting workflow, such as data gathering, analysis, and document creation, thus freeing up consultants to undertake more value-adding activities.
Vision and Ambition
Perceptis envisions a future where every boutique consultancy has access to powerful tools that level the playing field against larger competitors. The company aims to not only democratize technology usage in consulting but also to lead innovation that propels the entire industry forward. Their ambition is to become a key player in making consulting more dynamic, specialized, and efficient.
Team
The Perceptis team is composed of seasoned professionals with backgrounds in top-tier consulting and leading technology firms. The founding members include a former McKinsey consultant and a former Apple engineer, whose combined expertise in business strategy and technological innovation drives the company’s vision and product development.
Investors and Funding
Perceptis has successfully raised $3.6 million in a funding round led by Streamlined Ventures, along with contributions from The House Fund, Tekton Ventures, FEBE Ventures, MOST Ventures, and Silkroad Innovation Hub. Prominent angel investors include Charlie Songhurst, AJ Shankar, and Peter Kazanjy, adding significant credibility and strategic support to the startup.
Achievements and Milestones
Since its inception, Perceptis has doubled its annual recurring revenue, particularly noting significant growth in the last quarter of the year. The startup has successfully implemented its AI solutions across multiple consulting firms, significantly increasing their operational efficiencies and proposal output.
Challenges and Risks
While AI presents numerous opportunities for the consulting industry, it also comes with challenges such as dependency on technology and potential job displacements in traditional roles. Perceptis acknowledges these risks and emphasizes that their AI supplements rather than replaces human consultants. They remain focused on navigating these challenges responsibly.
To get the latest AI transformation case studies straight to your inbox, subscribe to AI in Action by AIX — your weekly newsletter dedicated to the exploration of AI adoption in business.
Sources:
Perceptis.ai
Ex-McKinsey consultant launched an AI startup that he says can help smaller firms take on the ‘goliaths’ in the consulting industry
Let’s talk
Whether you’re looking for expert guidance on AI transformation or want to share your AI knowledge with others, our network is the place for you. Let’s work together to build a brighter future powered by AI.



